Website for an aesthetic medicine clinic in Bogotá

Decision 1 · One page per treatment

23 treatments, 23 pages: PDO threads, salmon PDRN and collagen boost came in with the February 2026 SEO plan

SR Expertos en Piel has 23 treatments with their own page, each with its own URL and MedicalProcedure schema. A patient searching for "hilos tensores en Bogotá" (thread lifts in Bogotá) wants to see that treatment, her questions and the booking button on a single page.

The SEO plan of February 24, 2026 created the three missing pages and rewrote two existing ones:

Page	Change
PDO collagen threads	New page
Salmon PDRN glow effect	New page
Collagen boost	New page; it used to be a section inside facial sagging
Sculptra	New title and FAQs
Melan SR	New title and FAQs

Source: SEO implementation plan in the site repository, completed tasks table, February 24, 2026.

Julián Franco made 232 of the site's 269 commits over 32 months: the first version in February 2024, the 2025 redesign with patient testimonials and a blog, and the 2026 plan, all in the same repository and without starting from scratch at each stage.

Decision 2 · Blog

11 posts in February 2026 for patients who compare: Sculptra versus Radiesse, Nanopore pricing and whether melasma can be cured

The SR Expertos en Piel blog published 11 posts in February 2026, and 9 of them link to the page of the treatment they discuss. They answer what patients compare and ask before booking a consultation:

• Comparisons: Sculptra versus Radiesse, Nanopore versus Dermapen, porous versus dull skin.
• Price and results: what Nanopore costs per session in Colombia, Nanopore before and after by skin type.
• What it is and who it's for: Nanopore, Nanopore with exosomes, salmon PDRN, thread lifts in Bogotá and whether melasma can be cured.

With the 3 posts from 2025 (IV therapy, Ultherapy and botulinum toxin), the blog has 14. Post pages carry Article and BreadcrumbList schema.